App promotion

7 posts

App promotion

8 "marketing" ideas for your app

Ideas to get you started when you want to "do marketing" for your app.

Swift & iOS

App promotion

Careful when getting inspiration from popular apps

On the pitfalls of mistaking correlation with causation.

Swift & iOS

App promotion

Minimal Press Kit your app should have

Assuming you plan to contact the press.

Swift & iOS

App promotion

What is a Press Release? Should you care as a developer?

Why bother? And how to get started without getting overwhelmed.

Swift & iOS

App promotion

5 tips for better App Store screenshots

Whether you are preparing to publish your first app or want to improve screenshots for already published one, I hope at least some of these tips will be helpful.

Swift & iOS

App promotion

4 reasons why ZIP file Press Kit isn't an ideal solution

You may be losing press coverage because of this.

Swift & iOS

App promotion

Places you can promote your app for free

Without hoping that some journalist will write about it.

Swift & iOS

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